WHO WE ARE
We are PinPerfect.
Born in Tel Aviv, inspired by Israel, and designed to spark connection. We turn pins into stories. From symbols of solidarity to cultural icons, every piece we create carries meaning, pride, and a little bit of chutzpah.
We don’t just sell pins. We wear our identity, our humor, our history and invite others to do the same.
Our Story
It started with a simple idea: What if a pin could say everything?
In a time when staying connected to Israel feels more meaningful than ever, we wanted to create something small but powerful. Something that could express who you are, where you're from, what you believe, all in one design. We began with pins that made noise, like our Beeper Pin, a tribute to the GOAT, and FCK HMS!
From there, the collection grew. We stood with the hostages through our Bring Them Home pin, and celebrated culture with designs like Cheburashka, Golda, Herzl, and a nostalgic nod to Shoko B’Sakit. Each piece carries something deeper, pride, memory and joy. At PinPerfect, we make it wearable.
We’re two siblings, one artist and one storyteller, building a brand that reflects the Israel we love: brave, vibrant, imperfect, and deeply ours.
Our Mission
To create enamel pins that help people around the world wear their connection to Israel proudly, joyfully, and unapologetically.
Our Values
Zionism in Color
Every pin is a love letter to Israel , whether it’s a flag, a unit emblem, or a cultural wink. We design with purpose and heart.
Tiny But Loud
Our pins may be small, but they speak volumes, about identity, heritage, and belief. They’re not just accessories. They’re statements.
Community First
From Tel Aviv to Santiago, we’re building a global community of people who feel something when they see the pins, pride, memory, strength, solidarity.
Meaningful Impact
We're here for more than style. Our Bring Them Home Collection directly supports families of Israeli hostages with 100% of proceeds from the Bring Them Home pin donated to the Hostage and Missing Families Forum.
Joy + Grit
We celebrate the joy, the pain, the mess, and the magic of being Israeli (or just loving Israel). We make it wearable.